Secrets to a Successful e-Wallet App - An Insight Into Top 5 Mobile Wallets in the World
In this era when shopping patterns are evolving continuously, modes of payment have also witnessed a major revolution. People are no more restricted to paper money or cards, they have several payment platforms that have made shopping easier and faster. We are talking about e-wallet mobile apps that have seen substantial growth in the past few years, dominating the online payment industry and becoming a preferred mode of transactions. Of course, it has ensured speed and security as users do not have to wait in long queues to pay bills or transfer money. Just a few clicks on their smartphones and done.
Yes, mobile point of sale machines have existed for a long time but these apps recently witnessed such a great surge in their popularity and usage. With customers shifting toward the digital world, they are now more inclined toward using these hassle-free payment options. It won’t be wrong to say that they have surpassed credit and debit card usage and will soon replace all the traditional payment methods. In simple terms, e-wallet is a virtual mobile-based wallet to store cash so that you can make online and offline payments instantly. It can be semi-open, open, closed, semi-closed - based on usage, and payments.
These virtual wallets have proved to be a boon for e-commerce companies and they are now integrating this payment option in their system. You must have heard of numerous mobile wallets across the world and are probably using one of them. Have you ever wondered what goes behind developing a successful mobile wallet? What are the features that make one app popular than others? What is the cost to develop one powerful app? If you are planning to come up with your e-wallet, then we are sure that you have already considered these questions.
So, to help you get a better insight into e-wallet app development, we will discuss the 5 most popular applications that have set examples for new startups. Let’s take a look at them:
Amazon Pay, a subsidiary of Amzon.com, is an online payment platform launched in 2007 that allows users to pay online and win exciting cashback offers and gifts. This virtual wallet primarily focuses on the consumer base of Amazon and offers them an option to pay digitally using their Amazon accounts on external merchant/dealer websites. It is considered one of the best options for quick and convenient online shopping.
Whether users have to make payments for ordering food, mobile recharges, booking flights & hotels, shopping through Amazon, or anything else, Amazon Pay is the perfect solution. The company has collaborated with fintech companies, including ZestMoney to allow no-cost EMI payments on the portal. Now, consumers can buy products on Amazon and choose to pay monthly installments which is a more affordable and economical deal for many. The app is accessible in most of the countries and also uses Blockchain development and consumer crowd for business. Wish to launch your own digital wallet similar to Amazon Pay? Then seek our readymade app solutions for e-wallet apps and mark a significant presence in the industry.
Although Google Pay entered the market a bit late than other e-wallet applications, it was quick to increase its user base and establish itself as a strong competition. Why shouldn't that be? After all, it offers almost everything in one app, sending and receiving money, paying bills, buying products online, recharge phone, paying in stores, and whatnot. What makes this mobile app more unique is its integration with other Google products, such as Gmail. Yes, you heard it right. You can send money to your friends or anyone by email using Google Pay and Gmail. You can connect it to Discover, American Express, Visa Card, MasterCard, and bank accounts, making it a safer mode. Moreover, you can also use it with a PayPal account.
No wonder why, the app has been installed by over 100 million users in such a short span of time. Another reason that makes it one of the most used and popular digital wallet applications is the registration process. In fact, if you have a Google account, then you are already signed up for Google Pay. It eliminates all the worries regarding reloading wallets and KYC formalities which is common in most of the other applications. It is easy to use, well-designed, absolutely free, takes minutes to get linked with a debit card, and the list is long.
Even though PayTM is a mobile commerce platform offering services in India, it has set an example for many other similar custom mobile wallet apps. Soon after its launch in 2010, it became one of the largest and most successful e-wallet companies, offering service in eleven languages and a hassle-free method to its customers to store money and make payments. It works on a semi-closed model where users can transfer money to their digital wallet, make payments to merchants who have tied-up with the company.
It also enables customers to pay bills, book flights & hotels, transfer money, avail various services from the retail & entertainment industry, recharge, online shopping, and more. What makes it stand out from others is that it uses advertisements and paid promotions for higher revenues and the company has earned $120 million approximately. It also partnered with leading education institutions in India to introduce cashless payments of fees and other expenses. Adding to the list, Blockchain technology has also introduced e-wallets to store and transfer money.
Blockchain is the latest trend in the IT industry. Wish to jump on the bandwagon? Then here is The Ultimate Guide to Blockchain App Development
Let us ask you a question - Which app is considered as a Granddaddy on online payment companies? Hint? Its history dates back to 1998, yes that long. You guessed it right - it is PayPal. The platform offers One Touch Mobile Cash Money & Virtual Wallet App. The name PayPal soon marked a significant presence as a digital wallet and became a payment provider for eBay transactions. If we talk about the secret to its success, then the list will go on forever. For starters, it works with a basic PayPal account, a well-known payment system with a wide range of features.
PayPal is the best payment mode for online shopping. You can make payments by simply clicking a picture of your debit/credit card and uploading it on the digital wallet. It works with nearly every bank in the country. Most importantly, it is the only e-wallet app that you can use to send or receive cash from the US-based bank account along with various other foreign accounts. Transferring money to friends or family is free of charge on PayPal. Pheww. Inspired by PayPal, if you are planning clone app development that matches its level, and then seek our mobile app development service and we won’t let you down.
Many of you might already know that Venmo is owned by PayPal but they both are completely different. Venmo was primarily designed as a social commerce platform and later became a leader in the field. Wondering what it is? Well, it allows users to store their credit or debit card information and maintain a balance in the Venmo account to quickly send money to friends. You can log in and out of your account with the internet but it is the first mobile wallet that was specifically developed to enable users easy access via smartphone.
The key focus of Venom payment is the immediate social circle, such as going out for dinner or booking a shared cab with friends and splitting the amount. You simply need to log in with your email address to make payments and the app will take care of your contact list and further process. Moreover, the app is used for business transactions and it is free of cost if you have to link it with your card. Now we know why it has become such a great example of mobile wallet development solutions. Right?
We tried our best to bring to you the top 5 e-wallet apps that you must know about before you plan to launch your own. In our analysis and evaluation, we have paid utmost attention to the features and aspects that are critical to you. Make sure that you do thorough research before you kick start your journey and learn from the leading companies.