Artificial Intelligence-Powered Chatbots: Redefining the Future of Customer Services
We are living in a digital era, aren’t we? Look around yourself and you will notice that everything has wrapped up in your mobile phone and laptops. No matter what product you want to buy or what service you wish to seek, just a few clicks on your smart device, and you get it delivered to your doorstep. This convenience is attracting more customers than ever and sales are soaring higher. However, this has also created more workload and issues for the customer support team as the flow of questions and inquiries is growing instantly regardless of the domain or range of the company. Moreover, it is important to answer every question because each unresponded can prevent a lead convert into paying buyers. So, how to keep everything in control and offer flawless service? Well, when everything was going haywire, technology came up with the best solution- chatbots.
Yes, if you have ever talked to a customer support representative online, then it is none other than chatbots that have responded to your complaints or queries. Ever since the chatbots technology entered the marketing world, companies have switched to them to interact with their clients and stay connected to the users 24*7. Taking this advanced technology up a notch, some businesses have introduced Artificial Intelligence-based chatbots, that are usually robots. The collaboration of AI and chatbots is more realistic and adds value to the customer service, by scheduling orders, making reservations, taking orders, etc. Being a business owner yourself, we are sure that even you have implemented AI technology into your chatbot services, and if not, then it must be in a pipeline. Right? Honestly, if you can tap into the potential of Artificial Intelligence chatbots correctly, then you can enhance your services, save money, organize operations, boost engagement, and whatnot. The results can work wonders for your business.
Today, we are going to unearth different aspects of Artificial Intelligence chatbots and how it will enhance user experience in the coming years. However, let’s start with getting familiar with chatbots and AI as separate technologies. Keep reading:
What Are Chatbots?
Chatbots or Conversational Agents are computer programs designed to have interactive capabilities like humans. At present, more than 85% of companies from different domains and sectors are using this technology as a personal assistant to communicate with their clients via text messages, voice, and gestures 24*7*365. Initially, chatbots were simply a way to offer more effective customer service but now they are used to enhance customer experience and business efficiencies. They are known by many names, such as digital assistants, virtual agents, conversational interface, etc., with a wide degree of intelligence. Thanks to chatbots customer services, companies are now offering top-notchy services by responding with appropriate answers to the app and website users.
Whether you are planning to introduce your business website or planning mobile app development soon or already have a digital presence, make sure that chatbots are an integral part of your platform. This technology is paving its way through varied industries and markets with every passing day and these numbers are enough to prove its growth:
- Almost 68% of companies are using chatbots for customer support.
- More than 85% of user interaction is done with robot agents without any human assistance.
- Over 43% of consumers don’t care if they are interacting with humans or chatbots unless they are getting solutions to their queries.
- Chatbots save 30%-40% of customer support costs.
Now that you know what chatbot has to offer you and your business, seek chatbots development service now and reap the benefits within no time.
What Is Artificial Intelligence?
According to Google, Artificial Intelligence is, “The theory and development of computer systems able to perform tasks normally requiring human intelligence, such as visual perception, speech recognition, decision-making, and translation between languages.” In simple terms, AI or machine intelligence is a computer science branch that has the ability to perform the tasks with human intelligence by analyzing the environment, algorithms, patterns, etc., to make decisions. It is an interdisciplinary branch with multiple approaches that allows a system to act with autonomy, hence reducing the human effort to a considerable amount.
Gone are the days when AI was restricted to sci-fi movies. Now, it has taken over several industries and sectors, and brands are using this technology to improve efficiency and productivity. Although companies are incorporating AI into different areas of business, the most significant is utilizing it to empower chatbots.
Yes, AI has added a human touch to every conversation done via chatbots. The bots are now able to understand the queries better, thereby reply with an accurate response. It is almost like humans taking care of all the concerns raised by users and replying accordingly.
Artificial Intelligence and Chatbots: A Successful Engagement
Although chatbots emerged as a fast and convenient way to connect with consumers, it was still a time-consuming and frustrating process for users. This technology was equipped to answer only limited questions and couldn’t process additional information that was outside the parameters. Therefore, connecting with the boat became less appealing for users and they sought human-based support service. They wanted fast, effective, and better solutions that were only possible through human interaction. That is where Artificial Intelligence stepped into the scenario and changed everything for good.
AI-based chatbots proved to be a more sophisticated program that enabled chatbots to mimic human conversations with machine learning capabilities. They could now easily identify the intent behind the text or message sent by a person, refine the received information, answer with an appropriate solution, and forward the data for further research. Natural Learning Processing (NLP) empowered the system to learn from past conversations and polish their skills to provide the customers with a better response in the future. AI chatbots can make recommendations, fill out forms, schedule appointments, take orders, send reminders, integrate with a third-party, and more. The list of benefits is too long but we have listed major revolutions that industries witnessed:
Personalized Customer Experience
Earlier, chatbots were based on a one-size-fits-all approach where a robot would give the same response to every query or issue. It usually starts with formal greetings, giving an insight into all the services that the company offers, all the options available, and solving basic problems with standard solutions. This made the process monotonous and failed to deliver satisfactory results to users. They wanted more personalized attention where a person would address their specific questions. Artificial intelligence technology is the perfect answer to this and helps companies to overcome these limitations. Now, bots ensure user engagement by tracking their journey to their platform. Chatbots access their preferences, pages they visit, their searches, the content they like, etc., to know more about each individual customer. Chatbots customize the conversation based on the pages that the user has focused on and read. By inferring their interests and preferences, chatbots can begin relevant conversations.
Effective Users Interaction
Hitherto, it seems obvious that there is a significant difference between a chatbot answering a question and having an intelligent conversation. Of course, the latter engages the audience more than the former and also improves customer experience by leaps and bounds. There are various factors that contributed to this. First, companies cannot reply to every user immediately after they are contacted. Also, initiating conversation is not possible considering thousands of visitors every day. With our chatbots development services, you can get an AI-empowered platform that enables you to start conversations easily and reply to their reviews and feedback at once. You can be available for 24*7*365 for your users and improve your popularity. Furthermore, intelligent chatbots can get familiar with user intention conveniently and discover about them while avoiding all complexit.
With AI chatbots, businesses can learn about their customers more and pick patterns in their behavior. Needless to say with more patterns and knowledge about the users at their disposal, they can anticipate the potential issues within a few minutes. They can address the issues even before users face any problem. Artificial intelligence helps brands to anticipate the need, preferences, and prior issues while delivering proactive offers, alerts, and content. Smart chatbots can access the pages that a user has visited and has shown interest. It can get the idea of the most probable questions that the visitor may ask and even pick up the conversation with the information about those pages and services. This will provide customers with prior details about the products they want to buy and get all the necessary assistance.
Route Inquiries to the Right Person
Every company appoints a support team to help its customers and answer their problems. However, it is difficult for humans to resolve millions of issues and forward the query to the right person. This is not only a time-consuming but complicated process too. AI has proved to be a blessing in such tricky situations by determining the need behind any request. With Natural Language Processing, a smart chatbot system can comprehend what a user is looking for, the information he/she seeks and can address the problem early. It identifies the support agent who is assigned to that product or service and routes inquiry to him/her. In case the problem is complicated, it will send the issue to a more experienced person in that particular domain. Taking workload into account, it distributes the issues evenly among all the agents.
Better Brand Exposure
With intelligent and conversational UI-empowered mobile apps and websites, brands can get better exposure than peers. Such advanced technology can differentiate your business from your competitors and keep you ahead of the competition. Not many companies use these cutting-edge technologies due to various reasons, but if you can include it into your system, then it can benefit your brand immensely. Users will be more engaged in your platform, can identify your brand, and prefer your products over others. Moreover, you can turn your leads into sales without much marketing efforts. With so many advantages to enjoy, we are sure that you would seek artificial intelligence solutions for your company soon.
Industries with the Greatest Potential for Intelligent Chatbots
There is no doubt that AI-based chatbots have created new opportunities for almost every company from varied industries as customers can now directly interact with them through chatbots. You can see that various sectors have already experimented with this evolving technology and others are planning to jump on the bandwagon soon. Of course, the idea of connecting with customers and potential buyers is intriguing and every company wants to be a part of this revolution. So, we have listed a few industries that have witnessed genuine and beneficial transformation in their chatbots services. Have a look:
- Finance & Banking
- Tours & Travel
- Food Services
- News & Media
- Real Estate
Wrapping It Up!
AI chatbots might be a new addition in the business world but it is growing continuously and spreading its wings to almost every sector. It ensures an increase in sales and more customer loyalty, making it worth an investment. Also, it guarantees to up your business game by streamlining your communication with users and buyers. So, it’s time to switch to smart and effective technology and A3logics promises to guide you through this journey. We are a reliable and leading chatbots development company that have worked on various successful projects till now. If you have any doubts or further questions, you can reach us via email or phone call and we will be happy to serve you with the best.