ECommerce
Why Choose Magento Development Services For Building Your Next Ecommerce Website?
In this blooming era of e-Commerce platforms, every major ecommerce player is looking to build a reliable and appealing online shopfront for its customers. A variety of ecommerce frameworks or applications like Magento, WooCommerce, Shopify, etc. are used by companies today to build outstanding ecommerce web solutions. Among these popular ecommerce frameworks, Magento is the popular choice of many for building ecommerce websites. Availing Magento development services ensures high performance, scalability, flexibility, and user-friendly functionality in an online store for companies.
Magento - The Powerful Ecommerce Platform
Magento, broadly speaking, is an ecommerce platform that is designed using open source technology and provides multiple useful features to create a highly customizable online store for users.
A variety of features like powerful shopping carts, content customization, SEO, search management tools, etc. are offered by Magento to customize the look and feel of an ecommerce website.
Evolution of Magento
Magento evolved in 2008 as one of the
promising solutions for the ecommerce business. Magento was initially known as
"Bento", but due to legal conflicts, the name was changed to Magento.
The idea of giving the name "Magento" came out from "Mage",
a spell caster from a roleplaying game.
However, in these years, people had many
options to develop an online store. Competitors, such as woo commerce and
Shopify, are also scaling as popular ecommerce development platforms rapidly.
But when we see the trends starting from
2008 and 2009, we can understand that Magento was very popular back then.
Shopify
development services began to rise, surpassing Magento, leaving it in the
second position. How rippling Magento's trend in the past 12 years could be
seen on Google trends. Magento ecommerce leads a little win from Shopify with a
12% market share, whereas shopify powers 8% of the total share of the ecommerce
market. However, Magento remains in the second position from WooCommerce, with
a total of 18% of ecommerce sellers worldwide.
In June 2018, Magento was acquired by Adobe
at the cost of $1.68 billion. It was then when a new version of Magento came to
life, popularly known as Magento 2.3.
Magento became robust, flexible, and could
be customized easily. The current Magento can be sync with Amazon, blend with
the cloud to help businesses high standard customer experience.
Many popular brands from retail & ecommerce, food restaurant services and other sectors rely on Magento ecommerce development services to manage their website.
Magento is also the fourth largest ecommerce platform with 4.55% market share and powers 141,800 websites globally. When you partner a enterprise software development company for Magento ecommerce, you surely get a powerful online store with a host of features like Magento debugger, EcomDev PHP unit, multistore search fields, and much more. No matter the scale and size of your business, you can create your online store with the basic version of Magento and later switch on to a more sophisticated version as your business grows.
Today, around 300,000 Magento developers
are working hard globally to improve and maintain Magento eCommerce.
As of May 2021, the market share of Magento
was low when searched for the content management system. But, if we see the
past five years' search, Magento topped in these searches.
Read Also: Drupal
vs Magento vs WooCommerce: Choosing the Right CMS for E-Commerce Website
Reasons to Have Magento Development Services for Next Ecommerce Project
One of the significant reasons to pick
Magento for eCommerce is the countless themes and extensions for letting the
business entrepreneurs explore all avenues. Additionally, the top-notch
features of Magento blend in well with any business providing convenience to
its customers for a smooth run of daily activities.
As per Statista,
" the worldwide number of internet pages that were used by Magento CMS
until July 2021 is 738,000. So, we can say that 13% of entire websites use
Magento for the content management system.
Let us now discuss in detail why Magento development
services would be a top choice for your future e-commerce website:
1. Cost-effective
Affordability is one of the important factors that come into
mind when you are looking to pick an ecommerce development solution. No doubt,
most companies in today’s fast-paced business world prefer an ecommerce software solution that is quick to deploy and economical too. So If you are someone who
is looking for affordable ecommerce development services, then Magento should
be your automatic choice.
Magento comes with cloud hosting which lowers the cost of
monitoring, maintenance and hosting of an ecommerce solution. Cost of a
Magento-powered site also depends on the features you want in your store,
Magento version, and your location. The average pricing for a basic Magento
ecommerce site starts at $ 20,000. On the other hand, when you partner with an
experienced Magento development company for building your custom ecommerce
site, it can cost you between $40,000 to $100,000. The cost of hiring
experienced Magento developers is slightly higher due to their technical
expertise, knowledge and experience. You can get the new & improved version of this eCommerce platform. However, Magento 2 migration will have a slightly higher cost than the usual Magento solution, which can be obtained by the experts.
2. Seamless website management
When you are looking to manage multiple stores online,
Magento should be your automatic choice. Many popular brands across the globe
rely on Magento ecommerce development when crafting a comprehensive multi-store
strategy. Magento enables you to create and manage your multiple online stores
seamlessly through a single, unified dashboard. Performing tasks like
add/update/remove inventory items, changing user permissions, updating custom
profiles, etc. on multiple stores can be done easily via the single, unified
Magento dashboard, which makes ecommerce website development much easier. You can also create your own e-commerce website using Google Sites and Ecwid
3. Large community support
Magento, as an open-source platform has large community
support consisting of dedicated development team, project managers, bloggers, etc.
All these people are working day-in and day-out to provide exceptional
community support to global ecommerce brands, leveraging Magento ecommerce
development services. Approximately 360,000 forum members of Magento offer
community support to fix a particular issue and provide proper guidelines for
Magento developers and Magento e-commerce companies globally.
4. Open-source
The best part of Magento ecommerce framework is its open-source nature, which allows it to stay on top when it comes to ecommerce development. Unlike its competitors, i.e., Shopify Magento OpenSource is free to download for everyone and can be further extended and customized. Also, when you hire a Magento development company, its team offers Magento integration services for both Magento 1 and Magento 2 as per your requirement.
These experts can really
help you with promoting your online store and add more advanced features like
customer reward program, targeted promotions, 24/7 support, etc. into your
online store for an impressive look and feel.
5. Impeccable Website performance
Think of any important ecommerce functionality - fast page
load, superior query processing and other static operations - Magento is a
clear winner among all other popular ecommerce frameworks. It ensures high
performance for your ecommerce storefront 24/7, despite availability of
thousands of extensions for customization purposes.
6. Multiple Payment options
For any ecommerce storefront, the presence of multiple
payment options is a must to improve customer delight today. When you use Magento
development services for your ecommerce store, you are assured of the same.
Magento provides support for all popular payment options, i.e., PayPal, Google
Checkout, Amazon Payment, etc. along with seamless checkout functionality.
Customers can make payments with zero hassle on a Magento-powered online
store.
7. SEO-friendly Functionality
Today, having an SEO-optimized website is a must for any ecommerce business to improve search engine rankings and outpace the competition. Magento performance optimization solutions offer a host of SEO features so that you do not have to look for third-party services.
These include SEO-friendly URL structure, sitemaps, meta tags, etc. Inbuilt-SEO features of Magento works great to improve your site rankings by making it visible in the eyes of Google.
8. Seamless Mobile Support
Today, 81% of shoppers use mobile devices to search for
their favourite product or services online. Also, nearly
50% of web traffic comes from mobile devices. Therefore, it is imperative
for any ecommerce business to have an online shop front that is
mobile-compatible. Luckily, Magento provides support for HTML5 which ensures a
seamless online shopping experience for customers on mobile devices while
navigating through a Magento ecommerce platform. So, it is recommended that you
trust Magento development service providers for delivering a good mobile
shopping experience to your customers.
9. Third-party integration
Support for a large number of third-party platforms is provided under Magento development services by companies for your ecommerce site. It includes database applications, transportation, shipping, order tracking facilities, payment gateways, etc. Also, built-in Google tools like Google Analytics, Google checkout, etc. are also available with Magento to track your website performance easily.
Strengths of Magento
Some of the most popular brands using
Magento share that this eCommerce platform holds around 4% of the expanse.
Hence, brands like Nike, Warby Parker, Fred Perry, Helly Hansen, Joel &
Son, Cox & Cox, The New Craftsmen, S'Well Bottle, Boodles, Sigma, & many
more.
Some of the robust features offered by Magento make it a reliable and right choice.
From being open-source to customizable to
offering numerous extensions, Magento is a remarkable eCommerce platform to
pick. Let's draw attention to a few more strengths.
Adobe Acquisition
After Adobe acquired Magento, Magento has
improved a lot, allowing businesses to access the full suite of features.
Customers using Magento, after the acquisition, could see the spike in their
business.
Partner Ecosystem
Currently, Magento offers a pool of
extensions through third-party integration. Online stores can explore from 4800
extensions that seem fitting to their business, accelerating their business.
Magento developers use reliable and future-proof technologies to create these
extensions for the scalable business of customers.
Complete Commerce
Magento is integrated with the WCM module
in its core, which allows companies to integrate the Magento website with other
aspects of eCommerce. This means companies can have payment methods, data and
analytics, order management, and much more to their website to manage entire
business needs under one window.
Also Read: Why
Should You Hire A Professional Magento eCommerce Development Company?
Configurable Product - These are simple
products with multiple options to personalize as per requirements, such as
adjusting the color, size, and other attributions. You can easily track
inventory as this functionality offers a separate Shelf Keeping Unit for every
product.
Simple Product - This category of product
does not allow any customization option. Also, you do not get any Shelf Keeping
Units for products. The only feature you get here is to set products with
distinguished pricing and input controls.
Virtual Product - Virtual product category
is entirely different from the physical products as they are not tactile.
Services and subscriptions, a combination of products, are a true example of
this category.
Grouped Product - When you see multiple
physical products on one page, they become grouped products. Customers can
leverage to either buy a single product or multiple as they are set with
variations.
Bundled Product - This category is used to
customize the product listing. This category is most suitable as they allow you
to combine both virtual as well as simple physical products. Organizations can
use their creativity to attract users to this category.
Downloadable Product - Products under this
category are only that can be downloaded. This category consists of eBooks,
whitepapers, music files, software, images, mobile apps, or any other product
that is meant to download and use.
Additional Features of Magento Commerce
1. Magento On-premise
Magento Commerce Pro, also known as Magento
on-premise, offers complete flexibility, scaling business operations every day.
The pro platform offers extensive customization opportunities along with
integrating third-party software as per business requirements.
2. Magento Cloud Commerce
Also known as the enterprise edition,
Magento Cloud Commerce offers even broader flexibility and ease of
customization, which is required for large-scale organizations. Organizations
can seamlessly manage both B2B and B2C businesses with this edition, allowing
limitless scalability and a state-of-art eCommerce solution.
3. Magento Business Intelligence
This is a cloud-based data management
platform available on an On-premise platform with some costs for upgraded
features. This management platform lets companies evaluate their business
health with the help of integrated dashboards and reporting tools. The Business
Intelligence Pro offers sensible and resourceful features, such as retention
rates, customer lifetime value, average order value, & more. However, to
integrate the feature you can always take assistance from IT consultation services
providers so that you can avail maximum benefits from this feature.
4. Magento Shipping
Shipping is imperative with eCommerce
businesses, which many businesses suffer from. The open-source, flexible
eCommerce platform offers exceptional shipping methods to avoid this challenge.
This feature creates an incredible experience, which involves -
- Flat rates
- Free shipping
- Multiple address check-out
- In-store delivery
- Integration with remarkable & IT professional services
providers
- Table rates
5. Magento Order Management
Another feature that captivates users to
use Magento for
eCommerce solutions is its extensible features added by the creative
Magento community. With this feature in hand, companies can quickly and
seamlessly set multiple brands, stores, and warehouses. Businesses can create
cross-channel experiences by fulfilling orders from anywhere.
Conclusion
Whether you are looking to launch a new ecommerce store or
expand the functionalities of an existing one, it is always good to choose an
ecommerce development platform that suits your needs and budget requirements.
From the above-summarized list, you can clearly see why availing Magento
development services for e-commerce website development Is better compared to other cheaper options available
in the market.
Build your next e-commerce site by integrating latest and
compelling Magento ecommerce development services. Join hands with A3logics -
the leading Magento development company in USA and India. We help you get an
online store that not only solidifies your online presence but also compels
more customers to visit your site, boosting your overall sales and
profit.
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