Jun 19, 2020 Admin

Web Development

Running an Online Business? Here's How Node.js can Help you Boost ROI.

In today’s world, everyone is linked with the internet in one way or another. People satisfy their entertainment, education, or consumers' needs with it. Businesses are also not left untouched with this popularity. The Internet has prompted all sizes of businesses to have an online presence, which they do by launching their websites, web apps or mobile apps. Having a website or app not only helps attract customers but also take your business to a larger group of people. 

Websites and web apps facilitate business to target customers that are outside their demographic location. Growing popularity of websites and apps have increased the demand for website development services, as more and more want to hire professionals to mark their online presence. There are a number of benefits that a website can provide to businesses like target marketing, credibility, brand identity and many more. Before moving ahead, let us see some of them.

Benefits of having a Website for your Business

1. Cost-Effective

2. Wider Demographic Reach

3. Business Credibility

4. Around-The-Clock Availability

5. Consumer Convenience

6. Increased Sales                                                               

7. Fosters Customer Rapport

8. Competitive Opportunity

9. Build Customer Base

10. Targeted Marketing

It is really important to choose the right technology for your project as this will ensure smooth and efficient functioning of your website and accelerate the growth of the business. Though, it’s harder at this time for an entrepreneur to select the correct framework as there are multiple technologies and programming languages available in the market.

As per the top IT consulting companies, one of the most favorable technologies which has been widely being used to take the online business to a new height is NodeJS. 

NodeJS is fast, powerful, and flexible. Also, the best part of NodeJS is, it uses JavaScript. You can use JavaScript to develop both browsers as well as server-side applications. While everyone wants their website to look beautiful, responsive, and quick for more footfalls, NodeJS powers the front-end to make this task easy.

In this blog, we are going to talk in detail about this widely popular JavaScript which facilitates fast, cost-effective, and extremely scalable web servers for web applications.

A little more about NodeJS

NodeJS, a JavaScript runtime environment is built and developed on Chrome’s version 8 JavaScript engine. It operates on a single-thread, using non-blocking I/O calls, allowing it to support tens of thousands of concurrent connections held in the event loop. It can be used on numerous platforms, such as Windows, Linux, Mac, OS, and UNIX. Agility, efficacy, flexibility, scalability are some of its major USPs, basis on which, it has become one of the most favorable choices amongst the developers. It helps build different types of applications such as command-line application, web application, real-time chat application, REST API server, etc.

NodeJS is mainly used to build network programs like web servers, similar to PHP, Java, or ASP.NET. With more than 15 million downloads every month and more than a billion package download requests every week; it is the most preferred web development framework. It creates, opens, writes, reads, deletes, and closes files on the server. Also, it can collect data and add, modify, and delete data in your database.

Now the question arises about what is special about NodeJS and how it will benefit web app development.

Top reasons to use NodeJS for web development

NodeJS is very community free and with an open-source community, it helps add a lot more amazing features to your web applications. There are many renowned applications written in NodeJS. Some of the leading companies in the world use Node in production, like Netflix, Paypal, Walmart, and Uber. After LinkedIn opted for NodeJS, it has recorded a significant rise in its mobile traffic and also a reduction in the number of servers from 30 to 3. PayPal is another example that benefited from NodeJS.

NodeJS web development

So, here are some benefits of using Nodejs:

  • Cross-Platform
  • Scalability
  • Best Possible Speed
  • Plugins Advantages
  • Smart Code Sharing
  • SEO Friendly
  • Consistency in Data Streaming
  • JavaScript on a Server

Let’s discuss these in detail, so that it will be easy for you to choose the right technology for your web development project.


NodeJS is one of the most popular languages that can be great for developing cross-platform applications, applications that can work on multiple operating systems or devices. With a little effort, you can make sure your code will run on Windows, Linux, and OSX.


The workload is the most popular reason we scale our applications. Node’s cluster module provides the option to use the full power of machines like CPU. It also helps with increasing the availability of your Node processes and provides an option to restart the whole application with zero downtime. It scales better in low-CPU based systems and highly I/O-bound operations. NodeJS can work efficiently on heavily I/O-bound operations with low CPU usage. It’s capable of handling a huge number of simultaneous connections with high throughput, which equates to high scalability.

Best Possible Speed

NodeJS utilizes a single asynchronous thread to handle all requests made. It avoids HTTP congestion and takes up less memory as well. It's designed to offer a high-performance platform that matches the problem domain of web services very well. As NodeJS is based on fast and powerful Chrome's V8 engine, it is the fastest server-side solution around. NodeJS is one of the top picks by most top-rated mobile development companies for their projects. 

Plugin Advantages

NodeJS offers free access to get ready-made plugins. A plugin is a component that extends the functionality of the main application in an extensible and reusable way. NodeJS offers a large number of plugins as packages, created by the community, which provide us with almost any functionality we might need. These plugins help develop the websites and reduce the application development cost.

Smart Code Sharing

JavaScript has become easier with NodeJS. Developers can code in JavaScript for both users and servers easily with the help of NodeJS, which allows easy data transfer between different servers and users. With Node Package Manager or NPM, a NodeJS developer can easily share codes by disclosing it. It’s easy and smart code sharing helps the development process and contributes to the development of highly secure and scalable web apps for your business.

Being SEO friendly

SEO-friendly websites usually get more traffic than websites that ignore search engines. Making a website SEO friendly allows a search engine to explore and read pages across the site. The simple and easy to use design makes NodeJS development services SEO friendly.

Consistency in Data Streaming

NodeJS uses non-blocking, event-driven I/O to remain lightweight and efficient in the face of data-intensive real-time applications that run across distributed devices. It supports tens of thousands of concurrent connections held in the event loop. For example, it’s possible to process files while they’re still being uploaded, as the data comes in through a stream and we can process it in an online fashion. It helps the e-commerce website that heaps N numbers of items on the run by processing the files and videos rapidly.

JavaScript on a Server

NodeJS is a packaged compilation of Google’s V8 JavaScript engine, a program that allows you to apply your JavaScript skills to build anything from small command-line tools to HTTP servers that power dynamic websites. It is considered one of the most preferred JS frameworks for all web developers since it provides a variety of security and web benefits in the web development process. Previously JavaScript was just known as the language backed by the likes of PHP and Java and was a language specifically written on the client.

Final Words:-

A plethora of reasons provided above, cannot be overlooked by us and this is the reason NodeJS is rapidly emerging as a preferred platform to create web-based APIs. The development environment has been the backbone for creating some of the best real-time web-based applications. NodeJS is popular as it has a huge, active, open-source, JavaScript-based ecosystem. It plays a critical role in the technology stack of many high-profile companies who depend on its unique benefits. It is fast and agile and also reduces development time; hence, one can launch the web app as soon as possible without worrying about patience. 

For entrepreneurs who are looking for a big change in their web app, NodeJS can play an important role and prove to be the right fit for your project. It has changed the face of web app development allowing you to optimally reuse developer resources. It won’t be less to call it a silver-bullet for the developers as it boosts ROI by providing a highly interactive user experience.

If you are also looking to get your website or web app developed, you may hire professional software development services for your project, as they are the best people, who have both experience and expertise in doing so.

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