“Turkey dinners, candied yams, cranberries, pumpkin pie, mashed potatoes, stuffing and family gatherings—‘Thanksgiving Day’ is a day full of festivities and their mere presence just heighten the celebration mood of giving thanks.” But before getting dipped into the festive mood and sharing time with family and friends over sugary delights and signature Thanksgiving dinner feast, let’s not forget the primary element of the day- ‘GRATITUDE’. It is certainly a good time reminding [...]

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The brightest and most delightful festival of the year is here and A3logics shone bright in its glory! Employees looked their best in traditional attires and celebrated the event with full enthusiasm. All men were dressed in different ethnic wears including colored kurtas, dhotis ‘n’ turbans (yes you read it right!), while the ladies looked beautiful in their Indian wears! The day kicked off with the traditional Rangoli-making Competition where all teams participated in full spirit and exhi [...]

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With the addition of 23,200 jobs by the staffing firms in September, the year-to-year growth in staffing jobs is clearly evident and the numbers are really encouraging! But, despite of the astonishing figures with close to 6 million job openings, it has become really difficult for U.S. businesses to fill these openings due to skills gap challenges and talent shortage. Thus, it is high time when businesses need to understand that to proactively respond to the dynamic business ecosystem and stay [...]

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Marketing in today’s dynamics has shaped a different form and business culture with new innovations and changes taking place every single day. Nowadays, the consumers have wider channels and platforms to share their feedbacks and look out for options and alternatives. The competition is no more limited to the print media and billboards, and giving priority to personalized advertising and customer experience is no more an option, it’s a NECESSITY! But, even after the technology has made the [...]

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Gartner estimated, by 2020, there will be 25 billion smart devices that will transmit the data to us, to cloud and among themselves. Means, there will be tens of billions of data-spouting devices connected to the internet! Internet of Things (IoT), referred as the -Next Industrial Revolution, is already changing how people live, think and work. The dynamic shift it is bringing in how businesses, government and consumers interact with the physical world is phenomenal! Following the trend, CRM p [...]

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Technology is changing the face of business houses and how they operate. No matter what industry you belong to, technology has an answer for you! One of such answers is the Big Data Analytics. It’s the new age approach that many companies are reaping the benefit of. The traditional companies that are oblivion towards this approach and lack the competitive analytical skills, find themselves outpaced by those that have excelled in analytics. Hence, it is very important for the organizations to g [...]

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With peak demand for agility and uninterrupted delivery, manual testing doesn’t seem to fit right and straight in the present juncture. Accommodating automation testing into the project lifecycle not only turns on the speed of the overall process, but also makes it error-free and impeccable. As a result, more and more companies are embracing automation testing to live up to the customer expectations by meeting the set quality standards.

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Adoption has become a trendy topic in today’s technology sectors. The technology revolutions have drastically shifted customer expectations as they make their purchase decision with high hopes of maximized ROI. But, the story doesn’t turns out to be as expected always. There are many barriers to the successful implementation and adoption of CRM systems. These include adoption costs, sales team training, unfriendly design, and many more.Thus, making a decision on adopting a new CRM platform i [...]

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Every organization’s marketing needs are different from one another. No matter what approach you use- B2B, B2C, both or a combination of both, marketing goals are the same-To GENERATE BUSINESS LEADS. But, when it comes to automating your marketing approach, you need to determine the distinctive factors of these approaches. Salesforce offers marketing automation solutions through Marketing Cloud and Pardot. Out of the two, which one best suits your marketing strategy depends on your organizati [...]

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Unveiling of Salesforce Lightning Experience has been a transformative move for the entire CRM industry. As considered by Salesforce, Lightning Experience was a multi-year mission and with the tremendous results, we can say that the mission is accomplished in true senses! It was introduced with intuitive features to help you build apps faster, sell faster, enhance productivity and make well-informed decisions with a connected experience everywhere. As across the globe, users have shown tremendo [...]

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