Gartner estimated, by 2020, there will be 25 billion smart devices that will transmit the data to us, to cloud and among themselves. Means, there will be tens of billions of data-spouting devices connected to the internet! Internet of Things (IoT), referred as the -Next Industrial Revolution, is already changing how people live, think and work. The dynamic shift it is bringing in how businesses, government and consumers interact with the physical world is phenomenal! Following the trend, CRM p [...]

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Technology is changing the face of business houses and how they operate. No matter what industry you belong to, technology has an answer for you! One of such answers is the Big Data Analytics. It’s the new age approach that many companies are reaping the benefit of. The traditional companies that are oblivion towards this approach and lack the competitive analytical skills, find themselves outpaced by those that have excelled in analytics. Hence, it is very important for the organizations to g [...]

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With peak demand for agility and uninterrupted delivery, manual testing doesn’t seem to fit right and straight in the present juncture. Accommodating automation testing into the project lifecycle not only turns on the speed of the overall process, but also makes it error-free and impeccable. As a result, more and more companies are embracing automation testing to live up to the customer expectations by meeting the set quality standards.

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Adoption has become a trendy topic in today’s technology sectors. The technology revolutions have drastically shifted customer expectations as they make their purchase decision with high hopes of maximized ROI. But, the story doesn’t turns out to be as expected always. There are many barriers to the successful implementation and adoption of CRM systems. These include adoption costs, sales team training, unfriendly design, and many more.Thus, making a decision on adopting a new CRM platform i [...]

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Every organization’s marketing needs are different from one another. No matter what approach you use- B2B, B2C, both or a combination of both, marketing goals are the same-To GENERATE BUSINESS LEADS. But, when it comes to automating your marketing approach, you need to determine the distinctive factors of these approaches. Salesforce offers marketing automation solutions through Marketing Cloud and Pardot. Out of the two, which one best suits your marketing strategy depends on your organizati [...]

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Unveiling of Salesforce Lightning Experience has been a transformative move for the entire CRM industry. As considered by Salesforce, Lightning Experience was a multi-year mission and with the tremendous results, we can say that the mission is accomplished in true senses! It was introduced with intuitive features to help you build apps faster, sell faster, enhance productivity and make well-informed decisions with a connected experience everywhere. As across the globe, users have shown tremendo [...]

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In the current scenario,  IT sector is facing tremendous changes, and demand for better reliability, availability, and stability of IT products has increased drastically. To stay in the market, your system should be good enough to withstand complex business processes. Due to increased business demands, a good speed and agility has become one of the important factors for meeting the business goals. Therefore, you just can’t rely on traditional testing methods and tools to gain a competitive e [...]

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“You’ve got everything to take the world in your stride!!”Women around the world have been breaking the monotony whether by challenging the stereotypes or encouraging substantive dialogue to raise awareness and make it a better society. This year has been great for women around the world and is painted with all their success stories!This International Women’s Day, we’re celebrating the power of women- their strength, their achievements and how they are changing the world!We are proud t [...]

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Needless to say, its Big Data everywhere. The buzzword is in limelight for quite some time now and is giving out unbelievable opportunities to the business companies and organizations that are striving to find solutions and ways to simplify complicated problems.Big Data holds immense potential to do wonders for the world. Let’s take India’ example, India is undertaking a project that will help create detailed, accurate and verifiable national records of all its 1.25 billion citizens [...]

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It is expected that by the year 2020, number of Internet of Things (IoT) connected devices will rise to around 20.8 billion, a significant rise of over 225% when compared to today’s demographics. The IoT where “billions of things talk to each other” is transforming the everyday physical objects surrounding us into an intelligent information ecosystem to enrich our lives. From refrigerators to houses to logistics, IoT is bringing-in more and more devices into the digital world every day.  [...]

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